Blog | Beth Chernes

A man researching a ChatGPT SEO strategy with a pop up on his laptop showing ChatGPT.

Top 5 ChatGPT SEO Strategy Tips for Financial Services

June 5, 2025 No Comments

All my SEO consulting clients are asking me, “How can we get clients from ChatGPT?” And for financial services, accounting firms, and B2B businesses, this

A business woman sitting at a desk wondering if SEO for the finance industry is still relevant.

Is SEO Dead? Real Truths About SEO for the Finance Industry

April 24, 2025 No Comments

In a recent Search Off the Record podcast, Google tackled the big question: Is AI making SEO irrelevant? Their take? SEO is alive and well. But,

A person coding on a laptop, fixing technical issues that impact SEO for financial firms, ensuring better search visibility and rankings.

How Technical Errors Impact SEO for Financial Firms

March 13, 2025 No Comments

A lot of SEO for financial firms talks about content and on-page optimizations. But, behind the scenes, on the back end, improper link structures, indexing

Does Your Accounting Firm Need a Website Copy Audit?

February 24, 2025 No Comments

If you’re like most assurance or accounting firms, you want your website to be a lead-generating asset. That means capturing leads through online search. But

A laptop open showing the results of seo organic traffic strategy.

How to Get 10x More Organic SEO Traffic for Free

May 15, 2024 No Comments

It’s a noisy digital world, which makes it even harder for businesses to attract the attention of ideal leads. The solution? An SEO strategy to

A female SEO specialist helping a CPA do keyword research and strategy.

3 SEO Specialist Tips To Help Your CPA Firm Get Leads Online

April 11, 2024 No Comments

Getting Google’s attention doesn’t have to be difficult—although, as an SEO specialist, I’ll admit sometimes it’s not much different than chasing a client for financial

Behind the Scenes: Life As A Freelance SEO Strategist

December 20, 2023 No Comments

So, recently, I was invited to an SEO services client’s team party. I was honored to be included after working with this local client for

Woman who is a keyword research doing keyword research.

Mastering SEO: How to Optimize Like a Keyword Research Pro

December 5, 2023 No Comments

Search engine optimization, also called SEO, may sound exhausting, time-consuming, and highly technical—left only to a keyword research pro. But it’s actually pretty straightforward. It’s

A team of employees at an accounting firm promoting their UGC SEO efforts.

UGC SEO: How to Employees Can Boost Your Firm’s Brand

April 21, 2023 No Comments

Let’s face it: whether we’re talking with our friends about our favorite restaurant, dentist, or shopping brand—collective word of mouth significantly impacts the reputations and